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Branding & media

Brand
Guidelines.

When promoting Vanar, it is essential to follow the subsequent guidelines, whether it be marketing communications, advertising, websites, articles and/or print media.

Get the assets → Brand colors
Guidelines

How to use the Vanar mark.

Logotype

Discover our logo — a bold, timeless emblem crafted to capture innovation and authenticity. Every line and color is designed for instant recognition, embodying our commitment to quality and creative excellence.

The Vanar logotype: the teal chevron mark followed by the Vanar wordmark

Spatial clarity

A considerable space is required in around the logo to hinder any clutter caused by surrounding images and/or artwork or by the edge of the page. Shown below are the spacing required for both the logo and wordmark.

Clear-space diagram for the full Vanar logotype, measured in units of the mark's height
Clear-space diagram for the standalone Vanar logo mark
Clear-space diagram for the Vanar wordmark

Logo don’ts

Do not distort, skew, or alter the logo’s proportions. Don’t add extra design elements or effects that compromise its integrity.

The Vanar logotype shown at reduced opacity, marked as incorrect

Don’t reduce the opacity of the logo

The Vanar logotype with an outline added around it, marked as incorrect

Don’t add outlines to the logo

The Vanar logotype with a drop shadow behind it, marked as incorrect

Don’t add shadows behind the logo

The Vanar logotype stretched out of proportion, marked as incorrect

Don’t stretch the logo

Gradients

Brand colors.

Our palette is carefully chosen to reflect our bold and creative identity. Each hue embodies our values and creates a vibrant, memorable impression.

Vanar brand gradient 01
Gradient 01 PNG
Vanar brand gradient 02
Gradient 02 PNG
Vanar brand gradient 03
Gradient 03 PNG
Brand assets

Logos & wordmarks.

Access our curated collection of logos, typography, color palettes, and other key design elements. Use these assets to maintain a consistent and impactful brand identity.