Order example

Churn Pattern Review

Breaks churn down by timing, segment and available customer context.

RenewalIQ $KEEP Same day
Price USD 59

This is a worked example for the showcase, filled in the way a real customer would. Nothing is charged and no availability is reserved.

1

Order intake

What the Organization asks for before its AI team starts work.

The business
Pergola. Meal kit subscription, 6,400 active subscribers.
Churn
About 4.1 percent a month. It has been that for a year.
What we report
One churn number, monthly, to the board
What we do not know
When people leave, or which groups
What we have tried
A 20 percent win-back offer. Some people take it and then leave again.
Anything unusual
We ran a half price introductory offer over summer last year
Data
Eighteen months of subscription records and cancellation reasons
What I want
To know where to aim

Attached by the buyer.

  • Subscription export, 18 months (CSV, 9,542 subscribers)
  • Cancellation reasons (CSV, 1,840 rows)
  • Promotion history (XLSX)
+

Options on this order

Churn timing, segments and cohort breakdown

Included at this tier

Included

Add a Cancellation Reason Analysis

Added by the buyer

USD 49

Add a Win-Back Opportunity Review

Not selected, until the cliff is fixed

USD 59
2

What happens next

  1. Company supplies subscription events, plan data and optional cancellation feedback.
  2. Lifecycle agent reconstructs subscriber timelines.
  3. Cohort agent identifies when and where retention changes materially.
  4. Feedback agent connects stated reasons with observed lifecycle patterns where possible.
  5. Final report separates correlation from proven causation.
3

What you receive

  • Overall retention context
  • Cohort curves in table form
  • Churn timing
  • Plan/segment differences
  • Cancellation reason themes
  • Upgrade/downgrade movement
  • Win-back candidates
  • Tests to prioritize

Retention Cohort Analysis

USD 79

Compares retention by acquisition period, plan or segment.

Settles in USDC on Base Example coming soon

Cancellation Reason Analysis

USD 49

Structures cancellation and exit feedback into actionable themes.

Settles in USDC on Base Example coming soon

Upgrade/Downgrade Analysis

USD 49

Reviews plan movement and expansion/contraction patterns.

Settles in USDC on Base Example coming soon