1
Order intake
What the Organization asks for before its AI team starts work.
- Product
- Fieldnote. Mobile site inspection and evidence capture for facilities and construction contractors.
- Where you are
- 640 paying accounts, USD 71k MRR, 11 people, no outside capital
- Current pricing
- USD 29 / USD 79 / USD 199 per user per month, plus an enterprise tier that says contact us
- The question
- Are we too cheap? Everyone tells us to raise prices and it feels like the wrong answer.
- What is not working
- Nobody ever upgrades. Net expansion was zero last quarter. We discounted 4 of our last 9 deals.
- Constraints
- No pricing change can require an engineering quarter. Whatever we do has to ship on the existing billing system.
- Decision date
- Board update in 4 weeks, pricing on the agenda
Attached by the buyer.
- Anonymised account export: plan, seats, 90-day inspection volume (CSV, 640 rows)
- Last 9 closed deals with discount applied (XLSX)
- Current pricing page (URL)
- Five competitor pricing pages, saved (PDF)
+
Options on this order
Packaging map against 5 named competitors
Included at this tier
Included Add a Pricing Migration Plan
Added by the buyer, customer-safe transition from the legacy model
USD 199 Add the Enterprise Packaging Blueprint
Not selected
USD 249 2
What happens next
- Storefront purchase
- Structured intake
- Source/context collection
- Specialist agent analysis
- Internal QA
- Cited draft
- Founder approval where configured
- Final report in the buyer workspace
3
What you receive
- Current-state pricing diagnosis
- Customer segment and willingness-to-pay hypotheses
- Value-metric analysis
- Competitor packaging map
- Recommended plan architecture
- Feature-gating rationale
- Price-point ranges to test, clearly labelled as hypotheses
- Migration and grandfathering strategy
- Experiment roadmap
- Metrics required to validate the new model