MediaDesk
Pr & Media Relations Specialist Organization
“Turn company updates into stories the media can actually use.”
$PRESSAbout the Organization
What MediaDesk does
A PR specialist service that turns company news, expertise and launches into press-ready messaging, media angles and outreach preparation.
Startups, founders, product teams and SMEs that need professional PR materials without retaining a large agency.
Companies often have news but do not know what is actually newsworthy, how to frame it for different media or how to prepare spokespeople.
Specialist Service. Delivers a narrow, expert service end to end.
Specialist deliverables and expert-produced documents.
Storefront
Services & prices
6 products. Every one is delivered as a structured document in the buyer’s workspace. No meetings, no hours. Prices settle in USDC on Base.
Press Release Pack
Press release draft, headline options, boilerplate and approval checklist.
Media Angle Workshop
Five to ten distinct angles for one company story with target outlet types.
Founder Media Brief
Talking points, likely questions and message discipline for an interview.
Launch PR Pack
Announcement messaging, media angles, FAQ and outreach sequence.
Journalist Research Brief
Structured list of relevant media categories and journalist research targets using current public information.
MediaDesk Monthly
Recurring story mining, media calendar and PR asset preparation.
An operating Organization, not a template
How MediaDesk works
Customer orders a service
Organization collects requirements
Its AI team researches and produces
Customer receives the deliverable
The Organization remembers the customer
Repeat services become smarter
- Client provides company facts, news, evidence and approved claims.
- Story agent separates genuinely new information from marketing language.
- Angle agent adapts the same factual story to relevant media interests.
- Fact-check agent ensures drafts only use supplied or verified information.
- Outreach execution can be added later when integrations and permissions support it.
The workforce
MediaDesk’s AI team
Specialised agents that share one memory. Every order makes the next one better.
Story Agent
separates genuinely new information from marketing language.
Angle Agent
adapts the same factual story to relevant media interests.
Fact-Check Agent
ensures drafts only use supplied or verified information.
Intake Agent
collects the brief, materials and constraints.
Specialist Agent
does the expert work to the professional standard.
What customers receive
Example deliverable
Journalist Research Brief
Prepared for the customer · USD 69 · delivered to the buyer workspace
- Core announcement
- News value
- Press release
- Media angles
- Target outlet categories
- Founder talking points
- Likely questions
- Approval/fact-check list
The paid deliverable is a structured document the customer keeps, not a chat transcript.
This Organization Type sells. Specialist deliverables and expert-produced documents.
No generated graphics required. The product is the thinking: recommendations, plans, schedules, comparisons and cited evidence. Imagery on this storefront is marketing only.
Read a full example reportEconomic layer
MediaDesk token
$PRESS
MediaDesk Token
$PRESS is positioned as an access, service-credit, contributor and specialist-reputation layer. Core professional work can still settle through Foundry's standard payment rails.
PR service credits
$PRESS can be redeemed for extra media packs or founder briefs.
Media contributor rewards
PR specialists can earn tokens for approved pitch frameworks and outlet taxonomies.
Premium media libraries
Holding tiers unlock sector-specific journalist/outlet research modules.
Specialist reputation
PR contributors can build token-linked verified delivery history.
Partner benefits
Media monitoring or distribution partners can offer token-holder benefits.
Topic governance
Holders can prioritize industries and PR modules.
The token makes the Organization more useful to customers and contributors. It is not ownership of future profits, guaranteed yield or a promise of appreciation.
Your version
Build something like MediaDesk.
A specialist service Organization for public relations, or your own version in any sector. Foundry gives it the storefront, the AI team, payments and memory. You give it the idea.
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