Media Angle Workshop
USD 49
Five to ten distinct angles for one company story with target outlet types.
Settles in USDC on Base Example coming soon
Order example
Press Release Pack
Press release draft, headline options, boilerplate and approval checklist.
Price USD 59
This is a worked example for the showcase, filled in the way a real customer would. Nothing is charged and no availability is reserved.
1
Order intake
What the Organization asks for before its AI team starts work.
- The company
- Thornbury Ceramics. 34 staff, founded 1998.
- The announcement
- We have opened a new facility in Salford
- What actually happened
- We moved production back from Portugal after eleven years
- The numbers
- 19 jobs, 14 filled, GBP 1.4m, 22,000 sq ft
- Date
- Want to announce Monday 12 October
- Spokesperson
- Anwen Price, managing director. Available from 12 October.
- Have we done PR before?
- No. Never issued a release.
- Nervous about
- Being asked what happened to the Portuguese workers
Attached by the buyer.
- Interview recording with Anwen Price, 50 min (MP3)
- Lease document, Ordsall Lane (PDF)
- HR recruitment record (XLSX)
- Production figures from the production lead (XLSX)
- Site photographs, 12 (JPG)
+
Options on this order
Press Release Pack
The release itself, plus angles and talking points
Add a Founder Media Brief
Likely questions including the awkward one
Add a Journalist Research Brief
Not selected. Outlet categories are in the pack.
2
What happens next
- Client provides company facts, news, evidence and approved claims.
- Story agent separates genuinely new information from marketing language.
- Angle agent adapts the same factual story to relevant media interests.
- Fact-check agent ensures drafts only use supplied or verified information.
- Outreach execution can be added later when integrations and permissions support it.
3
What you receive
- Core announcement
- News value
- Press release
- Media angles
- Target outlet categories
- Founder talking points
- Likely questions
- Approval/fact-check list
Founder Media Brief
USD 39
Talking points, likely questions and message discipline for an interview.
Settles in USDC on Base Example coming soon
Launch PR Pack
USD 99
Announcement messaging, media angles, FAQ and outreach sequence.
Settles in USDC on Base Example coming soon